SnapApp

DECEMBER 4, 2017

In fact, this is part of the SEO strategy we have used to steadily grow our organic traffic over the last 12 months here at SnapApp : . . . #3. Takeaway : As mobile continue to rise as the preferred medium for users, marketers are increasing their advertising spends accordingly. . Lenati. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Content4Demand

FEBRUARY 15, 2023

You’ll meet plenty of your fellow B2B marketers at receptions and networking events—even in the marketplace, where of course you’ll find members of the Content4Demand team at Booth 309. We’ve identified eight must-see sessions ideal for content marketers to help you chart your course through our favorite event of the year.

Marketing Analytics Tools 94

Marketing Analytics Tools B2B Marketing Ad Exchange B2B 94

Valasys

APRIL 15, 2020

Your prospects might often not be in the immediate mood to buy; however, with the help of effective lead nurturing strategies you can effectively the prospects down the sales funnel. According to Forrester, companies that excel at effective lead nurturing strategies, generate 50% more sales leads. Don’t Wait: Start ASAP.

Lead Nurturing 59

Lead Nurturing Lead Scoring Lead Ranking Sales Qualified Leads 59

Learn from the Pros

JANUARY 16, 2025

We recently explored these shifts in detail during our December Jam Session on 2025 Digital Trends. According to Forrester Research , 71% of B2B buyers say their experience with supplier reps is frustrating. The real challenge is aligning our efforts around the buyer’s journey, not a sales/marketing funnel.

Top of Funnel 52

Top of Funnel Lead Ranking Trends B2B Marketing 52

TrustRadius Marketing

AUGUST 21, 2018

As our comfort with cell phones increases, so does our dependency. This widespread adoption of mobile naturally has implications for the way we search for products and services in our professional lives. This has implications for advertisers who can now reach potential customers outside of normal business hours.

Marketing Attribution 40

Marketing Attribution Ideal Customer Profiles B2B Mobile Advertising 40

Directive Agency

JUNE 7, 2018

Subscribe to YouTube! One of those is field marketing, another is your sales team, but an often not-so-used way of helping people understand their need is actually through SEO and paid search. An awesome tool that you can use for this is actually called AnswerThePublic. You need content at this stage of the funnel.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Process 40

SnapApp

DECEMBER 14, 2016

While account based marketing, interactive content , personalization, native advertising, and automation are just some of the hot trends that look set to continue into the new year, there are some new kids on the block. According to our research, print may have hit bottom. Provide solutions and start them on the sales funnel.

Paid Content 62

Paid Content B2B Marketing Sales Management Trends 62