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The Best of B2B Marketing Exchange: 8 B2BMX 2023 Highlights to Watch This Year

Content4Demand

You’ll meet plenty of your fellow B2B marketers at receptions and networking events—even in the marketplace, where of course you’ll find members of the Content4Demand team at Booth 309. We’ve identified eight must-see sessions ideal for content marketers to help you chart your course through our favorite event of the year.

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Marketing Influencers: Our 2019 Top 30

Exo B2B

We’re returning to a familiar theme just as Spring arrives: our top 30 marketing influencers for 2019. Each year, several other blogs and personalized sites make their list of 50 or 100 biggest influencers of marketing, social networks or even B2B marketing as does Lee and his team at TopRank with at least three different rankings.

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#10 Best Practices for Effective Lead Nurturing

Valasys

Your prospects might often not be in the immediate mood to buy; however, with the help of effective lead nurturing strategies you can effectively the prospects down the sales funnel. According to Forrester, companies that excel at effective lead nurturing strategies, generate 50% more sales leads. Don’t Wait: Start ASAP.

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The Impact of Mobile on B2B Customers

TrustRadius Marketing

As our comfort with cell phones increases, so does our dependency. This widespread adoption of mobile naturally has implications for the way we search for products and services in our professional lives. This has implications for advertisers who can now reach potential customers outside of normal business hours.

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5 Stages of the Consumer Decision-Making Process and How it’s Changed [VIDEO]

Directive Agency

Subscribe to YouTube! One of those is field marketing, another is your sales team, but an often not-so-used way of helping people understand their need is actually through SEO and paid search. An awesome tool that you can use for this is actually called AnswerThePublic. You need content at this stage of the funnel.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. Are you working with a team or collaborating with a client? • How much can you afford to spend on the tool? • Sentiment: How much are you willing to automate verse check by hand?

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

In fact, this is part of the SEO strategy we have used to steadily grow our organic traffic over the last 12 months here at SnapApp : . . . #3. Takeaway : As mobile continue to rise as the preferred medium for users, marketers are increasing their advertising spends accordingly. . Lenati. .