Conversational Content: How to Market Through Text Messaging and Chatbots
Content Marketing Institute
MARCH 23, 2018
Other indicators come from the likes of Buffer , Gartner , eMarketer , Dell , Neil Patel , and this awesome resource from TOPBOTS (some of these bots are glorified “repeat past order” buttons, but some represent content delivery mechanisms). TIP: The maximum length of an SMS message is 160 characters. Drive deeper relationships.
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