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Email Marketing Summit Australia: 2020 Highlights

Vision6

Once you’ve identified what your quality leads look like you can now begin to map out your customer journey. Lead nurture campaigns are all about the ‘soft sells’. So you need to inject value-add content into your campaigns that solve your customer pain points. Set up optimal lead nurture schedule.

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10 Things to Do When Marketing Spend is On Hold

The Point

Like surveys, podcasts are ideal fodder for social media (especially LinkedIn), lead nurturing , and demand gen. Update and refresh email and landing page templates. Are your email designs consistent with current best practices as well as brand guidelines? Clean up your data.

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The Ultimate Guide to Email Marketing

Hubspot

Lead Nurturing: Delight your customers with content that can help them succeed in their goals. Getting Started with Email Marketing. Before you get overwhelmed with the vast possibilities of email marketing, let’s break down a few key things to get you started building an strong email campaign that will delight your customers.

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How to Create a High-Performance Content Marketing Strategy in 2020

Single Grain

In contrast, outbound marketing relies on sales calls, social ads and email campaigns that actively reach out to the customer. And since about 26% of people now use ad blockers and GDPR restrictions have tightened the hatches on outbound marketing, content marketers have an incredible advantage. Get A Free Consultation.