Sun.Sep 04, 2022

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What Is Quora & How It Works via @sejournal, @martinibuster

Search Engine Journal

Quora can be a useful part of a larger marketing strategy. Learn what it is and how to use it without being spammy. The post What Is Quora & How It Works appeared first on Search Engine Journal.

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Best Web Hosting for Small Businesses Compared

The Daily Egg

Through our work with helping small businesses enhance their online presence, we know the importance of finding a web hosting option that. The post Best Web Hosting for Small Businesses Compared appeared first on The Daily Egg.

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The Ultimate Guide to Title Tags in SEO

seo.co

Search engine optimization (SEO) requires attention to hundreds of different ranking factors and technical requirements. It’s your job as a search marketer to not only create lots of high-quality content and build backlinks to your site, but also polish and perfect the technical aspects of your site – including your backend code. But don’t worry. That sounds more technically complicated than it actually is.

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[Book Review] "Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life"

B2B Marketing Directions

Source: HarperCollins Astute marketers have long recognized the value of tapping into the psychological aspects of human decision making and behavior. The use of behavioral economics principles in marketing has become a popular topic in recent years. Numerous books on the subject have now been published, and it's been frequently discussed in webinars and conference presentations.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.