DealSignal

FEBRUARY 18, 2024

When the sales prospecting process or approach is riddled with weak spots, no amount of outreach will lead to the amount of booked meetings or conversions that you need. On the other hand, sales teams who use the right tools and develop automated sales outreach are not nearly as limited.

Top of Funnel 52

Top of Funnel Sales Qualified Leads Generation Account Based Marketing 52

SalesIntel

MAY 17, 2021

Data Hygiene Is the Key. Email marketing is a viable lead generation technique. Given that data decays every 12-14 months, you must preserve data hygiene to maximize the effectiveness of your email campaign efforts.

Deliverability 52

Deliverability Data Hygiene CAN-SPAM Lead Scoring 52

DealSignal

MARCH 17, 2023

Using cutting-edge machine learning algorithms, DealSignal identifies the most promising leads from a range of sources including social media, news articles, and job postings. DealSignal provides access to an unbelievable 1B+ global companies and contacts with over 100 data points.

Zoominfo 52

Zoominfo Comparison Marketing Automation Services Ideal Customer Profiles 52

DealSignal

APRIL 3, 2023

Initiating Sales and Marketing Best Practices Alignment What Problems Exist Without Sales and Marketing Alignment? Plus, without the alignment, the expectations from sales about the quantity and quality of leads can be a moving target—typically putting marketing teams on the defensive and behind the eight-ball.

Practices 52

Practices Marketing Budget Ideal Customer Profiles Planning 52

DealSignal

SEPTEMBER 27, 2021

Plus, without the alignment, the expectations from sales about the quantity and quality of leads can be a moving target—typically putting marketing teams on the defensive and behind the eight ball. When you’re dealt with bad data, it’s easy to point fingers at one another. Creating stronger target personas. “Our

Ideal Customer Profiles 52

Ideal Customer Profiles Practices Marketing Budget Planning 52

DealSignal

JANUARY 25, 2023

The obstacle that most marketers and salespeople face is the accuracy of the data in their CRM. Research suggests that only 30 to 50% of your data is accurate. As important as data hygiene is, it’s a task that gets pushed to the back burner because of pressing deadlines and priorities.

Account Based Marketing 52

Account Based Marketing Tactics Work Management Marketing & Strategy 52

DealSignal

MARCH 22, 2023

With lead enrichment, the data platform can provide those extra details your team needs to better score the lead—such as work experience, job title, persona fit, education, location, and more. This is another area where you miss utilizing your CRM data to the fullest.

Lead Generation 52

Lead Generation Lead Scoring Lead Ranking Cost per Acquisition 52