7 Ways to Generate More Sales Revenue with Marketing Automation


discussed the top seven ways to utilize marketing automation to generate more sales revenue. Use outbound marketing to follow up, nurture and qualify your inbound leads. The lead generation media that is working best today for inbound is online marketing (e.g. search engines, industry portals, directories and social media marketing). For outbound it is direct marketing (e.g. Use marketing automation driven campaigns to generate more referrals.

WiseGuys Gives Small Firms Powerful List Selection Software

Customer Experience Matrix

Like a doctor specialized in “diseases of the rich”, I've been writing mostly about technologies for large organizations: specialized databases, enterprise marketing systems, advanced business intelligence platforms. WiseGuys from Desktop Marketing Solutions, Inc. It is basically a system to help direct marketers select names for catalog mailings and email. In WiseGuys, marketers can control them directly.