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Facebook Tests Real-Time Ad Targeting Based on Web Browsing Activity

Hubspot

JUNE 14, 2012

The Facebook ads marketers will be able to use Facebook Exchange with are the traditional Facebook sidebar ads charged at cost-per-thousand-impressions -- not Sponsored Stories or mobile ads. According to TechCrunch, this typically happens when Sally has shown "purchase intent."). How Facebook Exchange Works.

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Facebook Launches New Ad Retargeting Tool Following Impressive Beta Results

Hubspot

SEPTEMBER 14, 2012

The Facebook ads that advertisers and marketers can use Facebook Exchange with are the traditional Facebook sidebar display ads, charged at cost-per-thousand-impressions -- not Sponsored Stories or mobile ads. A cookie gets dropped on Patricia's computer, typically when Patricia has shown "purchase intent.".

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Impressions Paid Search Agency Facebook Ad Exchange 28
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