How Can SEO and Paid Media Work Together for Better Results?
Directive Agency
APRIL 15, 2022
As a result, this can lead to higher ROI (return-on-investment) when comparing SEO with PPC. PPC, like SEO, is an acronym for Pay-Per-Click (we love acronyms in digital media). With only one ad being served, and for the same website, the cost of acquiring new users increases with every paid search click.
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