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Predictive Analytics: Leveraging AI for Data-Driven Marketing

Navigate the Channel

Predictive analytics, powered by artificial intelligence (AI), has emerged as the deal-changer in the field of marketing that will help companies acquire that edge. By leveraging predictive analytics, you can make informed decisions, optimize your marketing strategies and enhance your customers’ experiences.

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How Sales Reps Can Use Generative AI to Sell Faster

Hubspot

Then, we’ll give you a tour of the top generative AI tools for sales teams with highlights and pricing. Other AI tools draw data from sources like a CRM, LinkedIn, or industry databases. Seventy percent of companies using AI report that adoption has increased their marketing and sales revenue, while 28% say it’s decreased costs.

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How To Evaluate an Online Video Platform

Vidyard

Video Marketing 1.2 Are you looking to help marketing with video management and data collection? Here are some examples of common use cases for an online video platform: Video Marketing. It can also integrate video into your email, content, and digital marketing strategies. Contents 1. Video for Sales 1.3 Learn More.

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How to Evaluate an Online Video Platform

Vidyard

Video Marketing 1.2 Are you looking to help marketing with video management and data collection? Learn More Here are some examples of common use cases for an online video platform: Video Marketing An online video platform can be used to host videos and measure their impact. Contents 1. Use Cases of an Online Video Platform 1.1

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Blog #7.2: AI and Trust are Key to Evolutionary Success

SalesChoice

Often referred to as the SIRI of the financial world, it provides analytical tools for capital markets, using a rich analytics platform. Kensho’s system, Warren, is designed to interpret natural-language search queries such as, “What happens to car firms’ share prices if oil drops by $5 a barrel?”

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41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

Demonstrating the value of any marketing campaign is challenging. In fact, 43% of companies list it as the biggest marketing challenge: . . This is amplified in the B2B marketing arena where longer sales cycles and multiple touchpoints across a range of different channels make KPI selection and attribution much more complex. .

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Choosing the Right Predictive Analytics Tool for Your Business Needs

Valasys

By giving a 360-degree customer experience view, predictive analytics spots potential churn and assists businesses in tailoring their marketing efforts to increase customer engagement and maximize income. Costs Depending on the features you’re looking for, the price range of predictive analytics tools may vary significantly.