Brandpoint

NOVEMBER 15, 2021

We’ve all learned the hard way that no matter how much you try to plan and prep and predict, sometimes the world throws a curve ball and suddenly you’re stuck with a marketing plan that doesn’t make the most sense. But, since we’re marketers, we thrive on the unexpected, right? Set a plan of communication.

Trends 157

Trends Planning Work Management Contingency Planning 157

Pam Didner

MAY 26, 2020

The answer is that you’ll need to modify your existing processes and initiate a new protocol, a Marketing Continuity Plan. Identify the potential factors inhibiting you from moving quickly Before you can do that, you need to understand the factors that prevent marketers from moving quickly.

Planning 74

Planning Marketing Budget Creation Enterprise Management Process 74

Hinge Marketing

SEPTEMBER 10, 2019

Once you’ve identified the major risks, develop realistic contingency plans to handle each of them. Plan for Integration Challenges. Layoffs and Reassignments —If layoffs will be required, start planning for them early—you’ll be better prepared to develop internal messaging and answer staff questions.

Contingency Planning 65

Contingency Planning Acquisitions Guidelines Work Management 65

Hinge Marketing

JUNE 5, 2017

Any firm that wants to succeed needs a marketing plan. However, the marketing planning process that works well for consumer products, industrial goods or not-for-profits is not well suited for professional services. Creating a marketing plan takes more than just writing down some ideas about how to promote your firm.

Work Management 99

Work Management Marketing Budget Planning Marketing Management 99

Optinmonster

MARCH 22, 2024

Do you want to learn how to make an eCommerce business plan? Either way, if you’re going to do serious eCommerce business, you need a business plan. Why Do You Need An eCommerce Business Plan? 1-Page eCommerce Business Plan The Traditional eCommerce Business Plan Why Do You Need An eCommerce Business Plan?

eCommerce 76

eCommerce Planning SWOT Business 76

Hinge Marketing

JANUARY 31, 2022

And a differentiated marketing strategy allows you to address multiple segments with carefully tailored services and marketing plans. It is true that implementing multiple marketing strategies can be more complex and costly. And it requires discipline to plan and execute a differentiated strategy.

Differentiation 156

Differentiation Marketing Budget Work Management Marketing Automation Services 156

Hubspot

JULY 2, 2020

The bulk of the work in this element is typically done by product marketers or managers. Because the marketing mix incorporates elements from across your department — and even your company — it's imperative to establish a marketing mix strategy for each product you launch, or for your company as a whole. Marketing Mix Examples.

Marketing Mix 101

Marketing Mix Template Paid Content Marketing Budget 101