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Google Authorship is Changing the Game for SEO and Digital Marketing

Biznology

Google Authorship is making big waves in the SEO and digital marketing worlds. Potentially showing your smiling face to searchers might sound like a gimmick, but it can establish trust with readers while improving CTR and can even redirect people back to more of your content. Image via CrunchBase. An SEO Boost. No Guarantee.

SEO 80
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Should I Host My Content on a Microsite, Subdomain, or Subfolder?

Content Standard

Brands can choose to host their content in many places, and the location often depends on the goals and objectives of their content marketing strategy. Trusted resource: Having a non-branded microsite is also a great way for brands to establish themselves as trusted resources on a particular topic. Microsite.

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Creating a Transactional Email Campaign? Check Out These 15 Excellent Examples

Hubspot

When most people think about email marketing, they picture one-off emails sent to targeted portions of their database. While those emails are certainly a very important part of a healthy marketing strategy, there's another type of email that can be a powerful addition to your mix: transactional emails. What is a transactional email ?

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4 Ways Design Centers Fundraising in Nonprofit Cloud

Salesforce Marketing Cloud

Nonprofits exist to advance causes and support communities in need. Deep linking supports non-linear workflows We use an interactive element called deep linking to connect as much related information as necessary from across the entire product interface. Fundraising requires strong donor relations.

Design 59
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10 Proven SEO Tips to Boost Your Rankings

Single Grain

From optimizing title tags to leveraging internal linking strategies to updating old content, this curated list of 10 proven SEO tips will help you improve your website’s rankings. This can enhance brand recognition and trust among users. For a 500-word article , one internal link every 100-150 words = 3 to 5 internal links.

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20-Minutes Growth Hacking Course for Beginners [Strategy+Examples]

Outgrow

From the time Sean Ellis coined the term growth hacking, interest in growth hacking as a marketing strategy has only seen an upward trend. According to him, traditional marketing was qualitative in nature. And so, one couldn’t see the impact of marketing efforts on the revenues. That’s when growth hacking came into the picture.

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