B2BMarketing.net

FEBRUARY 8, 2024

At last year’s Ignite, I interviewed Didier Devaud, currently CEO of FKG, a high-precision provider to the international endodontics market. The subject of the interview was captured in the title, “From CMO to CEO: Journey to Destination.” A tall order, CMO, a high bar set right upfront. Not easy, but oh, how necessary.

Enterprise Management 52

Enterprise Management CMO Work Management Customer Satisfaction 52

Salesforce Marketing Cloud

MARCH 4, 2022

Companies want to deliver a seamless, connected, and personalized customer experience (CX). That’s where customers expect all their data to come together without friction. Nowhere is that more true than in the financial services industry, with 68% of customers saying they’ve elevated their digital expectations.

Marketing Proposals 98

Marketing Proposals Work Management Multi-Channel Customer Satisfaction 98

B2B Marketing Traction

FEBRUARY 5, 2016

When creating a new or updating an existing web site, marketing professionals have a tough role to play. By writing a plan, marketing has a document that the user community has to approve and sign off on before any programming starts. Here diagrams embedded in the documents help tremendously. can use effectively.

Planning 100

Planning Work Management Budget Programs Marketing Management 100

Hubspot

MARCH 28, 2018

With over 5,300 marketing tools alone , how does someone choose the best solution? Perhaps most importantly, how does the proposed application compliment and integrate with my other tried-and-true tools? Ignoring that question is costly with 82% of marketers and salespeople losing up to an hour a day managing siloed tools.

Startups 76

Startups Customer Satisfaction Best Practices Hubspot 76

Bluetext

MAY 8, 2023

Within the previous blogs in our marketing acronym series, we took a look at the top acronyms used in the sales and advertising realm , as well as the website design and development side of marketing. DR (Direct Response) A marketing approach that aims to get a quick response from your target audience.

Top of Funnel 26

Top of Funnel Enterprise Management Work Management WOM 26

Online Marketing Institute

NOVEMBER 2, 2010

Theres a never-ending dialogue about the difference between B2B and B2C marketing. But one thing does seem annoyingly true of B2B marketing departments compared to their consumer peers: B2B departments dont learn. Judging Categories Previous winners How can we help you? Theyre missing out on a hugely powerful asset.

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40