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B2B Content Promotion: Are You Getting the Attention You Deserve?

nDash

You’ve spent the time (and possibly money) necessary to create something that should stand out to your target audience. That as long as we create something interesting and relevant to our target audiences, that we’ll be rewarded with marketing results. The concept that emerged way back in 2014 has proven true year in and year out.

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25 Little Email Marketing Experiments That Deliver BIG Results

Hubspot

We're always on your case about all these inbound marketing best practices. We've published some pretty specific content about best practices for tons of stuff -- landing page optimization , blog post structure , marketing analytics -- but we've never really laid down the one definitive guide to crafting the perfect email.

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10 Things Every Email Marketer Can Relate To

Webbiquity

Unfortunately, there are enough marketers still relying on email blasts to these lists to give us respectable email marketers a bad rap. Respectable email marketers — the ones who use inbound marketing — only email people who have opted in. Email marketing is hard.

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9 Ways to Use Video In Your Inbound Marketing Strategy

BenchmarkONE

Here are our 9 best suggestions for how to use video in your inbound marketing strategy. Video has the potential to drastically increase your number of built links and embeds as well as boost social shares, all while improving conversion rates in the process. Opt-In Email Lists. Animated Retargeting Ads.

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19 Simple Email Marketing Tips to Improve Your Email Open and Clickthrough Rates

Hubspot

Practicing good inbound marketing means sending emails to people who actually want to hear from you. And then, when someone actually opens your email, they don't actually click through. Here are eight little things you can start doing immediately to improve the open rates, clickthrough rates, and lead generation for your emails.

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Rethinking Subscriptions: Lessons Learned During the HubSpot Marketing Blog's Email Overhaul

Hubspot

They've skilled up through the ranks with the help of our content and have evolved into savvy inbound marketers. But then there are our new subscribers -- each with varying degrees of marketing experience and interest. Improve clickthrough rate. Here's how it played out. Get Growing. Get Better. What Gives?

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16 Awesome Email Marketing Campaigns & How to Run Your Own

Hubspot

An email marketing campaign is a series of emails a business uses to communicate with current and potentials customers. Email campaigns are an important part of inbound marketing. Inbound marketing is an ongoing process as marketers meet buyers in whatever stage of the journey they're in.