WriteSpark

APRIL 9, 2013

Just as you're planning a new content campaign, you will see a competitor's microsite with the same concept. A customer will give you a great case study, but then never get back to you with approval to publish it. Corollary: The customer who eagerly wants to be in a case study has a boring story to tell.

Copywriting 120

Copywriting Microsite Copyright Case Study 120

WriteSpark

APRIL 9, 2013

Just as you''re planning a new content campaign, you will see a competitor''s microsite with the same concept. A customer will give you a great case study, but then never get back to you with approval to publish it. Corollary: The customer who eagerly wants to be in a case study has a boring story to tell.

Copywriting 120

Copywriting Microsite Copyright Case Study 120

Marketing Insider Group

NOVEMBER 4, 2010

Here’s a great example of how one firm used segmentation to optimize their media spend and increase conversions: Mini Case Study Challenge : A large virtualization company launched a paid search campaign to generate leads for their compliance solutions for the Health Insurance Portability and Accountability Act (HIPPA).

Landing Pages 100

Landing Pages Top of Funnel Paid Search Agency Work Management 100

Marketing Insider Group

NOVEMBER 4, 2010

Here’s a great example of how one firm used segmentation to optimize their media spend and increase conversions: Mini Case Study Challenge : A large virtualization company launched a paid search campaign to generate leads for their compliance solutions for the Health Insurance Portability and Accountability Act (HIPPA).

Landing Pages 100

Landing Pages Top of Funnel Paid Search Agency Work Management 100

Bluetext

JANUARY 13, 2019

2019’s copyrights and UX designers are poised and ready to unleash catchier content, worthwhile CTA buttons, and engaging storytelling experiences on the relevant user. Let’s start with the root of the problem. Transforming your online offer to something more personally-tangible is not as easy as it sounds.

Personalization 32

Personalization Planning Work Management Marketing Management 32

markempa

AUGUST 17, 2007

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Here are some online examples such as: blog posts, podcasts, vidcasts, webinars, e-books, personalized microsites, wikis, and other multimedia.

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

Bluetext

JANUARY 13, 2019

2019’s copyrights and UX designers are poised, ready to unleash catchier content, worthwhile CTA buttons, and engaging storytelling experiences on the relevant user. Let’s start with the root of the problem. The primary reason for falling behind in the race to personalize platforms does not come from a lack of creative personalization-ideas.

Personalization 20

Personalization Planning Work Management Paid Search Agency 20