Webbiquity

JANUARY 26, 2021

For example, microsites are no longer a productive tactic , other than for special-purpose uses such as new product launches or event promotion (in conjunction with paid advertising). In 2014, author and PR pro Gini Dietrich introduced the PESO model of media types: Paid media (advertising). Image credit: Andrea Piacquadio from Pexels.

Paid Content 363

Paid Content Marketing AI Optimization Microsite 363

Webbiquity

JULY 10, 2018

Redesigning a website is a significant undertaking; even a fairly small, simple business site can easily run into the low five-digit range once planning, project management, development, content, image sourcing, and optimization are all factored in. You can’t know where you’re going if you don’t know where you are.

Paid Content 213

Paid Content CMS Development Design Optimization 213

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

Salesforce recently rebranded their social marketing application as the Marketing Cloud, and their website says you can use their solutions to “optimize campaigns from lead to close, on every channel”. Custom = The solution can at least partly support this capability with custom work. Many CRM systems have a module for marketing.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

Biznology

NOVEMBER 29, 2011

I have put together a microsite that puts the issue of homelessness in perspective and also uses Miriam’s Kitchen, the kitchen where I volunteer, as a model for addressing homelessness and untreated mental illness in the US capital city. Bloggers don’t trust PR firms. Spam detectors are always a risk.

Blogger 80

Blogger Domain Outreach Microsite 80

Convince & Convert

AUGUST 3, 2010

So, even if you do not have a Facebook fan page (as I do not for Convince & Convert), I can now publish Convince & Convert updates (or anything else) to your Facebook news feed if you have “liked&# Convince & Convert over there on the right side of this page. (Go If You Can’t Beat Em, Should You Join Em?

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

So, even if you do not have a Facebook fan page (as I do not for Convince & Convert), I can now publish Convince & Convert updates (or anything else) to your Facebook news feed if you have “liked&# Convince & Convert over there on the right side of this page. (Go If You Can’t Beat Em, Should You Join Em?

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167