QuanticMind

JANUARY 3, 2019

Without a doubt, 2018 has been quite a year for PPC advertisers and the SEM industry as a whole. We’ve compiled some of the ways in which the developments of the past year have played a role in shaping the direction of SEM industry — and how they’ll potentially play out in the New Year. GDPR Sets a New Global Standard .

SEM 40

SEM Paid Search Agency Privacy Privacy Policies 40

QuanticMind

MARCH 27, 2017

Let’s review the three biggest PPC trends and insights from SMX West 2017 on attribution, targeting and local search. If you work in SEM, you know this challenge well. By checking individual paths for keywords and landing page URLs, it’s possible to get a sense of how your mobile campaigns perform against your pure PPC campaigns.

Search Engine Marketing 40

Search Engine Marketing PPC Search Marketing Paid Search Agency 40

QuanticMind

MARCH 23, 2017

Day 3 of #SMX West brings with it new tactics for audience targeting, insights on PPC for brands and important reminders on testing best practices. YouTube offers powerful and impressive demographic and engagement statistics: More 18-34 and 18-49 year olds are reached by YouTube than any cable network in the US. SMX West 2017, Day 3.

PPC 40

PPC Optimization Paid Search Agency Funnel Advertising 40