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The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

But, under pressure from digital and advertising agencies each looking to be the driver of the social media express, PR firms are sometimes turning over inquisitional rocks that do not portray them as strategic caretakers of brands’ social presences. What’s the hot new trend in social media that we can bring to our clients?

PR 161
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B2B Lead Generation Blog: Marketing accountability and ROI Measurement

markempa

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

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41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

And you may need lead gen and sales metrics (like cost per lead and cost per sale or ROI) for those two goals. . The data overwhelmingly suggests that when a lead is received the percent chance of conversion is at its peak if they are contacted within 5 minutes. SEMrush | PR & Content Producer. . .

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Keep the Story Alive: How to Repurpose Your Content

Marketing 261

Posts discussing trends, fluctuating statistics, current news, or a specific holiday are not evergreen. Repurposing content is a key component of any PR initiative. Even dry statistics and data look interesting when visually presented. can create a lot of buzz. Drea Knufke , Director pf Messaging and Content at Treble.

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Top 35 B2B Marketing Posts for May 2010

B2B Marketing Zone Posts

came across this helpful post by Mike Thimmesch on 100 Trade Show Lead Generation Ideas that’s worth checking out. When parody becomes a corporate PR disaster - grow - Practical Marketing Solutions , May 26, 2010 When does online parody cross a line? Lead Gen Tips: Use Google to Search LinkedIn , May 26, 2010.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia.

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Top 111 B2B Marketing Posts and 34 Hottest Topics for 2010

B2B Marketing Zone Posts

Vital statistics for every B2B marketer - Earnest about B2B , March 16, 2010. Lead Gen Tips: Find LinkedIn Names That Aren’t In Your Network - Smashmouth Marketing , April 29, 2010. 28 Awesome B2B Social Media Statistics - Social Media B2B , August 4, 2010. - Marketing Genius Blog , May 25, 2010.