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Sales Lead Generation: 8 Tips to Sharpen Your Strategy

SnapApp

Or, maybe a sales rep who wants to sell your company on their product. It’s no use having 60 new leads in your CRM if only five of them are actually qualified. Identify Your Buyer Personas. Before marketers can start generating qualified leads, they first need to understand who they’re targeting.

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10 Challenges Threatening Sales Teams and How to Fix Them

SalesIntel

With that in mind, here are the top 10 most common challenges your sales team might be facing at this point in time. . Long sales cycles. Not enough qualified inbound leads. Wasting time on unqualified sales leads. Disagreement about new processes. Sales demos are failing. Sales Anxiety.

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5 Key B2B Data Types Your SDRs Need to Excel

SalesIntel

According to research by Gartner , an estimated 60% of B2B sales organizations will transition from intuition-based and experience-based selling to data-driven selling by 2025. . Data adds value to your existing B2B sales database or CRM, creates richer contact profiles, and accelerates sales. Buyer Intent data .

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Content Marketing and Sales Alignment: 5 Mutual Benefits

KoMarketing Associates

Be sure to ask the sales team for all the “how do I” questions they receive as these can be used to create “how to” posts that could land in Google’s answer box results. Lead Generation. Most B2B marketers agree that sales lead quality is the most important metric that they measure.

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A Guide to Researching Leads Before a Sales Call

PureB2B

You think you used the right language , prepared for the call, and worked hard on understanding what to offer a particular lead. Still, your prospect keeps talking about your competitors, asks for a service you don’t offer, or remains disinterested and nonchalant throughout the whole ordeal. More so, get even close to selling anything.

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A Guide to Researching Leads Before a Sales Call

PureB2B

You think you used the right language , prepared for the call, and worked hard on understanding what to offer a particular lead. Still, your prospect keeps talking about your competitors, asks for a service you don’t offer, or remains disinterested and nonchalant throughout the whole ordeal. More so, get even close to selling anything.

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Is it Time to Change the Universal Definition of a Lead?

LEADership

As marketers realize the importance of distinguishing between buyer personas, there is more than one sales funnel you need to fill, filter your leads through and manage in order to drive conversions. Buyers are actively researching information they seek. BUT, you now have multiple funnels!