Salesforce Marketing Cloud

MARCH 12, 2024

Reach an intentional audience: The very nature of an online search requires a certain level of intent. Create detailed buyer personas to better understand their needs, preferences, and behaviors. A partnership between SEO and merchandising teams presents a huge opportunity to drive organic traffic.

eCommerce 52

eCommerce Traffic Organization SEO 52

Single Grain

FEBRUARY 3, 2020

Create User Personas for Clearer Understanding. Start with one persona at first so that your team members have a clear structure. Dive Deeper: The Ultimate Guide to Developing Buyer Personas (with Templates!). From Start to Finish: The Customer Journey Map. True-Intent Study. Get A Free Consultation.

Ideal Customer Profiles 131

Ideal Customer Profiles Cross-Selling Loyalty Eye-Tracking 131

ClearVoice

APRIL 9, 2020

Create intentional content. Does the content type you’ve chosen speak to your buyer personas? Articles can be created for any stage of the customer journey since the focus and intent is customized per piece. We can do better! If your numbers are slacking, your content type might be to blame.

Top of Funnel 119

Top of Funnel Inbound Marketing Paid Search Agency Work Management 119