Remove Business Remove Ethics Remove Internet Marketing Remove Phishing
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Protect Your Brand From Phishing Emails This Thanksgiving, Black Friday, & Cyber Monday

Martech Advisor

Email marketing is an important tool to attract holiday shoppers with exciting deals. But email frauds like phishing emails, too, have risen over the past few years putting customers at risk and brand identity at stake. So how can brands tackle phishing emails this Thanksgiving, Black Friday, and Cyber Monday?

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10 Keys to Building Success-Filled Long-Term Consulting Relationships

Webbiquity

But more importantly, they mean you can spend more time doing what you love—delivering great results for awesome clients—and less time on business development and proposal writing. Consider, for example, the programmers of ransomware, or the writers of phishing emails: they are corrupt, awful people. But they can stay in business.

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Adapting to Change: Navigating Google and Yahoo’s Latest Spam Policies for Effective Marketing and Sales Outreach

DealSignal

Recent Google and Yahoo spam ban demand the immediate attention of marketers and sales professionals. Navigating the regulations imposed by major internet entities can present formidable challenges, yet it remains an imperative task. This article aims to dissect the implications of these changes on your professional endeavors.

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How Tracking Links Can Kill Your Content

ClearVoice

While we all have metrics to keep track of, using tracking links in your content or pitches is a huge breach of trust and ethics. Sovryn said that “it’s fitting that the long string of code is like a sea urchin attaching itself to web addresses as you surf the ocean of the internet.” Why are content marketers using these links?

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What Security Criteria Should You Evaluate When Buying an A/B Testing Tool?

Convert

A bug bounty program rewards ethical hackers who find and tell the application’s developer of vulnerabilities or issues. This allows businesses to increase the security of their systems by leveraging the hacker community. Does the A/B Testing Tool Offer a Bug Bounty Program? What Data Does the A/B Testing Platform Collect?

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The Founder's Blog - Being the Change

GreenRope

It was an email marketing company that I co-founded in 2000. It took years of working part-time, writing software in the early days of the Internet for other companies, before I was comfortable enough to devote 100% of my time to that new business. Anyone who has started a business knows this fear.

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The Founder's Blog - Being the Change

GreenRope

It was an email marketing company that I co-founded in 2000. It took years of working part-time, writing software in the early days of the Internet for other companies, before I was comfortable enough to devote 100% of my time to that new business. Anyone who has started a business knows this fear.