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How to Improve Your Email Newsletter

Anything Goes Marketing

Email Newsletter 2.0 In the "new world" of web 2.0, A while back I wrote about the concept of a " blogletter " that combines a newsletter and a blog. In fact, many newsletters will display the number of comments that an article has right in the email (you can see the example I provided from the Globe & Mail )!

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Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress.

Industrial Marketing Today

I have listed some easy, do-it-yourself (DiY) SEO tactics to optimize your WordPress blogs for search engines. Just building a business blog is not going to help you drive traffic or generate leads. On-site SEO refers to changes that you can make within the code of your blog. What is On Site SEO?

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Drive Web Traffic or Drive Loyalty?

Anything Goes Marketing

Mini USA has just come up with a brilliant campaign in which custom messages on billboards are displayed to Mini owners as they drive by. Why not let prospects know who which of your customers are currently visiting your web site. You can even display quotes and facts and figures about the company. This is just plain stupid.

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Driving Traffic to Your Homepage All the Time May Be a Big Mistake

Industrial Marketing Today

Visitors expect it there so display your branding where it counts. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0 Place your logo at the top left.

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Social Media Marketing Terms – 45+ Terms Explained and Simplified

Magisto

Blog – A website full of articles, commentaries, content, with a reliable content calendar. Blogs publish content regularly. They can be created and ran by individuals, professionals, and bigger businesses. Brand – Anything related to the awareness of your product or business. Web 2.0Web 2.0

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10 Genius Ideas That Changed Marketing Forever

Hubspot

but when's the last time you took a step back and realized, "Wow, blogging is one of the strongest marketing tools in my kit." Short for web log, a blog is a term used to describe a series of online articles displayed in chronological order that generally encourage comments from digital readers. 10) Web 2.0.