Hubspot

SEPTEMBER 24, 2012

We've published some pretty specific content about best practices for tons of stuff -- landing page optimization , blog post structure , marketing analytics -- but we've never really laid down the one definitive guide to crafting the perfect email. Should your template have a right aligned image, or left aligned?

Email Marketing 28

Email Marketing Clickthrough Planning Template 28

Moz

MAY 6, 2019

In this example, the blog post title explicitly tells you that you’ll be reading about how to create an infographic. Not only that, but it sets the expectations that it only takes an hour to do, and there’s also free templates included. Headlines between 12 and 14 words are liked most often on Facebook.

Long Tail Marketing 71

Long Tail Marketing Clickthrough Content Lead Scoring 71

Hubspot

OCTOBER 28, 2016

To maximize clickthrough rates, you'll want to cater to visitors who are at all different stages of the buyer's journey using CTAs. So, yes -- you'll need to spend time creating a variety of offers you can put behind landing page forms that cater to people at different stages. Folks even further down might be ready for a demo.

Lead Ranking 28

Lead Ranking Marketing Qualified Leads Lead Generation Sales Qualified Leads 28

Hubspot

AUGUST 25, 2014

Use this free template as a guide to help you set your SMART goals. Set up a landing page for a demo or consultation. Turn that into your "about us" page. If you need some inspiration on how to make the most of your existing marketing materials, check out this blog post. Stick to that deadline! From referrals?

Inbound Marketing 28

Inbound Marketing Clickthrough Top of Funnel Paid Search Agency 28

Hubspot

JANUARY 3, 2013

So you want to maximize the conversion potential of your business blog, eh? Your blog can be a powerhouse when it comes to lead generation and reconversion, but you have to know how to use it. ebook vs. webinar vs. kit vs. template, etc.) Does your blog audience generally prefer certain formats of offers over others?

Top of Funnel 28

Top of Funnel Clickthrough Sales Cycle Marketing Funnels 28

Hubspot

JANUARY 13, 2014

Blogging is a core component of content marketing, driving site traffic, quality leads, and establishing your position as a thought leader in your industry. We''ve written tons of content around building your buyer persona, but this blog post in particular is very detailed on the subject. Clickthrough Rate. Landing Pages.

Top of Funnel 28

Top of Funnel Content Marketing Planning Content 28

Hubspot

SEPTEMBER 24, 2019

You can choose from seven pre-made button options ("Sign Up," "Shop Now," "Contact Us," "Book Now," "Use App," Watch Video," and "Play Game") and link it to any website that aligns with your business' goals. It could link to your homepage, a landing page, a contact sheet, a video, or somewhere else. Create custom page tabs.

Paid Content 78

Paid Content Facebook Tips Work Management 78