Get Your Experimentation Team Up to Speed: Tips From 3 Experimentation Pros
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OCTOBER 25, 2022
If you’re just starting out, Alex Birkett suggests a smooth way to glide into the groove: When you’re starting your experimentation program, work with an agency or consultant. Here’s Jeremy Epperson’s take on the 6 traits of a high-functioning practitioner: A dragon can burn you. NOT the tool. Start with the right temperament!
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