How Content Helps the UK’s Biggest Grocery Stores Corner the Market
Contently
MARCH 30, 2017
That same year, Waitrose became the first major UK grocery chain to launch a YouTube channel , which was also integrated into the company website. All of the big UK supermarkets have blogs and multi-channel marketing strategies, but how they frame those strategies varies. It’s also linked to in-store promotions.
Let's personalize your content