Top Rank Marketing

MARCH 27, 2024

The latest update to Google’s algorithm has potentially major implications for brands and marketers who are focused on showing up for their audiences in search. As with many recent updates, this one is designed to surface genuinely helpful results that align with search intent. As of last year, Google was still processing 8.5

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Top Rank Marketing

OCTOBER 16, 2023

Google has once again unleashed a wave of changes with its October 2023 Core Algorithm Update. As with any Google core update, this one promises to have a significant impact on search rankings and user experience. Impact: These core updates often trigger shifts in website rankings.

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Salesforce Marketing Cloud

JANUARY 22, 2024

At Salesforce, 2023 was the year our content marketing team started playing around with generative artificial intelligence (AI). AI may be young, but we’re still marching into a year where the majority of content marketers are expected to be using generative AI to support daily writing. million blog posts will likely publish every day.

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Litmus

OCTOBER 18, 2023

On September 18, 2023, Apple launched its seventeenth release of Apple’s iOS operating system for the iPhone—iOS 17. In this blog post, we’ll dive into Apple’s LTP (spoiler alert: you do not need to panic) plus, share how iOS 17 changes how your emails will render—and what steps to take next. The horror!

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Kevin Indig

APRIL 19, 2023

Wish you could get more traffic from Google? AWT shows which keywords your pages rank for, how Google sees your content, and what changes can boost your traffic. Google’s PR campaign against link building has been incredibly effective. But in 2023, cold outreach success rates are exceptionally low at 1-3%.

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Single Grain

JULY 21, 2020

SaaS offers automatic software updates that need no actions taken from the user. In contrast, frequent updates are needed with the traditional software model (which can be annoying!). Eliminates Workload of Upgrades: SaaS removes the need for manual upgrades and messy updates. Multiple users can use SaaS software at a time.

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