benchmark 
ViewPoint
MAY 10, 2012
He is East Coast Bureau Chief for BtoB Magazine. He is former editor-in-chief of Sales & Marketing Management magazine, and has written for Architectural Record, Inc. ” Convergence: Technology, CRM & Social Media. They’re doing what a lot of the marketing automation platforms have been doing.
ViewPoint
MAY 10, 2012
He is East Coast Bureau Chief for BtoB Magazine. He is former editor-in-chief of Sales & Marketing Management magazine, and has written for Architectural Record, Inc. ” Convergence: Technology, CRM & Social Media. They’re doing what a lot of the marketing automation platforms have been doing.
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KoMarketing Associates
APRIL 11, 2013
Here are ten B2B marketing related research reports and guidelines we recommend for review, and a brief explanation on why they are important. Optify’s 2013 B2B Marketing Benchmark Report. MarketingProfs 2013 B2B Content Marketing Report. BtoB Research Defining the Modern Marketer.
Hinge Marketing
AUGUST 8, 2013
Oracle Eloqua recently released a report “ Defining the Modern Marketer: From Real to Ideal ,” which reveals insight into the evolution of the marketer’s role. Analytics (measuring marketing effectiveness). Marketing technology (CRM systems, marketing automation).
Marketing Insider Group
JANUARY 24, 2013
. @ Hubspot – HubSpot – Hubspot in all-in-one marketing software that brings your whole marketing world together in one powerful, integrated system. Marketo – Marketo.com – Marketing software. Marketing automation, social campaigns, inbound marketing, sales apps, ROI reporting – all in one place.
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