Convert

AUGUST 14, 2023

The idea behind it (at least in the sense in which it’s being hyped) is to move past building something new based on existing human thinking (generative AI). So, instead of adding to the noise—blindly advocating for AI or vehemently campaigning against it—we, at Convert, want to foster a conversation around AI and its ethical use in business.

Marketing AI 52

Marketing AI Ethics Business Privacy 52

SocialPilot

FEBRUARY 26, 2024

Generative AI can analyze large amounts of data to identify patterns, predict consumer behavior, personalize content, optimize ad placements, and automate email marketing and customer service tasks. According to a report from McKinsey , 14% of business leaders regularly use generative AI in their marketing and sales activities.

Marketing AI 72

Marketing AI Work Management Marketing Budget Marketing Management 72

ClearVoice

JULY 21, 2022

You may not have the ability or resources to change the makeup of your team, but you can still do the work to understand your customers — both existing and potential — by seeking diverse points of view that can be used to inform your inclusive content strategies. Peruse your personas. Appreciate don’t appropriate. Who’s being excluded?

Content 52

Content Ethics Barriers Lock-In 52

seo.co

JUNE 4, 2021

While blog networks generated fast, short-term rankings in the past, those days are over. In the end, those websites link to one another, but with specific purpose and intention. Those websites aren’t part of a link wheel – they’re just high-ranking, high-quality sites with amazing resources that people reference on a regular basis.

Work Management 75

Work Management SEO Lead Scoring Lead Ranking 75

Webbiquity

JULY 26, 2010

Marketing Finger ( Resources Studies Social Media Consulting ). B2B Memes ( Advertorial Ethics Publisher Magazine Intent Advertising Media Article ). B2B Sales Lead Generation using SMM , Monday, July 19, 2010. Ad Your Comment Here ( Barriers User-Generated Ads Article Outreach Product Channel Relationship ).

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Hubspot

JULY 27, 2018

Starting my freelance business was a very intentional choice made in the midst of working a very unfavorable job. According to an UpWork study , the biggest drivers to freelance are flexibility, freedom, and earning potential, and the biggest barriers are income predictability, finding work, and benefits. Tedious but essential.

Work Management 101

Work Management Peer-to-peer Copywriting Pricing 101

B2B Digital Marketer

APRIL 15, 2021

They recognize that after upgrading the marketing, sales, and strategy, the final barrier to achieving the success they desire is usually something hidden in themselves. ” Episode Links and Resources. As long as they’re ethical in their approach. The only difference between manipulation and influence is your intent.

Personalization 52

Personalization B2B Marketing B2B Planning 52