Adobe Experience Cloud Blog

JUNE 19, 2020

Every marketer faces a similar dilemma with each program: reaching the most engaged and relevant audience and maximizing conversion without fatiguing the recipients and driving opt-outs. You hear about it all the time, but how has it affected your everyday marketing workflows? AI in B2B Marketing Today.

Marketing AI 174

Marketing AI Segmentation Marketo B2B Thought Leadership 174

Optinmonster

JANUARY 18, 2024

According to RevenueCat’s benchmark study : Apps with the 4-day (or fewer) trials have a 30% conversion rate. Apps with 5-9-day trials have a 45% conversion rate. Apps with 10-16-day trials have a 44% conversion rate. Apps with 17-32-day trials have a 45% conversion rate. Their average click-through rate is 14.34%.

Conversion Rate 89

Conversion Rate Conversion Examples Marketing Analytics Tools 89

Optinmonster

JANUARY 18, 2024

According to RevenueCat’s benchmark study : Apps with the 4-day (or fewer) trials have a 30% conversion rate. Apps with 5-9-day trials have a 45% conversion rate. Apps with 10-16-day trials have a 44% conversion rate. Apps with 17-32-day trials have a 45% conversion rate. Their average click-through rate is 14.34%.

Conversion Rate 52

Conversion Rate Conversion Examples Marketing Analytics Tools 52

Albacross

APRIL 24, 2019

sending out a bunch of emails?. If you’re not 100% clear on the difference between inbound and outbound, here’s a quick breakdown: Essentially, outbound marketing interrupts your customer’s workflow, and “demands” their attention. Use Opt-In Forms. Check out: Email marketing best practices to succeed in 2019. Retargeting.

Lead Generation 101

Lead Generation Lead Ranking Sales Management Sales Qualified Leads 101

Content Standard

MARCH 26, 2019

Many of them—especially those in finance and professional services—feel the need to “sound professional,” which often means jargon, acronyms no one understands, and writing that sounds straight out of a trade journal. That’s the first barrier you have to overcome. The end result?

Work Management 111

Work Management B2B Marketing Marketing Management Top of Funnel 111

Single Grain

AUGUST 27, 2019

Before reading this action-packed, example-laden article, check out our 3-minute video on cold emails from our Leveling Up YouTube channel : Cold email is dead…or at least it is for people who don’t know the intricacies of this channel. The average email open rate is 20.81%. Click here to download it for free right now!

Open Rate 103

Open Rate Work Management Click Rate Paid Search Agency 103

TrustRadius Marketing

NOVEMBER 2, 2022

Lucidchart is utilized in over 180 countries by more than 25 million users, from sales managers mapping out target organizations to IT directors visualizing their network infrastructure. Webexpenses is a global provider of online expense management software to businesses of all sizes across 70+ countries. LEARN MORE.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52