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LeanData Q&A with Daniel Carpenter, VP of GTM Operations at VMware Carbon Black

LeanData

Cybersecurity leader VMware Carbon Black was recognized for its pioneering Revenue Operations (RevOps) business initiative in the 2020 Summit Return on Integration (ROI) Honors program from Forrester SiriusDecisions. LeanData: Why was the move to RevOps so pivotal for your business? LeanData: First of all, Dan, congratulations!

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8 B2B Digital Marketing Case Studies to Inspire You

Single Grain

With so many digital marketing tactics available, it can be challenging to know which ones will work best for your B2B business. That’s why we’ve put together a collection of eight B2B digital marketing case studies to inspire you. Buzzvil analyzed the 5.4

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Is Content Syndication Still an Effective Marketing Strategy?

PureB2B

If you’re a content marketer, you know how important it is for you to have a variety of B2B marketing tactics up your sleeves. You only need to reach out to websites that have already established their authority in your line of business and let them help you showcase what you can offer through your content. Boost Traffic.

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Is Content Syndication Still an Effective Marketing Strategy?

PureB2B

If you’re a content marketer, you know how important it is for you to have a variety of B2B marketing tactics up your sleeves. You only need to reach out to websites that have already established their authority in your line of business and let them help you showcase what you can offer through your content. Boost Traffic.

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In-House or Freelance Writers? 53 Marketers Share Their Thoughts

Referral Rock

What type of content writer is the better choice for your business—hired employees who serve as your in-house writers, or independent freelancers? Determining the best choice for your business is vital, especially to keep up with the content demands of the digital age. Size of Team and Content Production.