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Top Social Media Measurement and Tracking Tools

Online Marketing Institute

Audience Development. CMS Insights. Digital audience developers and executives discuss their favorites. While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. The breakdown: “Pinterest doesn’t have an open API yet, so data has been pretty limited.

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Integrations A/B Testing: How to Ace Experimentation Using Integrations

Convert

My name is Dionysia, and I work for Convert’s Customer Success team and Integrations team. Helping our users get started with Convert and ensuring they get the best customer experience from our fantastic features is a huge part of what I do.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

A Application Programing Interface (API) - An API is a documented interface that allows one software application to to interact with another application. An example of this is the Twitter API. B BackType - BackType is a social media analytics company that helps companies measure their social engagement.

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Parse.ly vs. Google Analytics: 9 Ways Parse.ly Emerges as Best-in-Class for Content Analytics

Parse.ly

Google Analytics (GA) is a robust analytics platform but misses the mark in key areas around content insights. Customers that use GA incorporate Parse.ly has the edge on Google Analytics for content teams, especially when it comes to actionable content analytics and metrics that marketing teams care about.

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40 Top Heatmap and Session Replay Tools Reviewed: The Most Comprehensive Comparison Guide

Convert

Back then, they were “luminous mosaics of red and blue squares” to help securities traders make buying decisions — because our brains pick colors better than numbers. Sources 1 2 3 4 5 In website optimization, heatmaps help you understand how visitors interact with your website. Think of weather maps and population density maps.

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Catching Up With Parse.ly’s 2022 Feature Releases

Parse.ly

released many exciting and helpful new features in 2022. Updated content recommendation API Parse.ly Updated content recommendation API Parse.ly This new approach tells our API when two pieces of content are about the same topic but happen to use different words. From the Parse.ly Content Helper We released the Parse.ly

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2022 BEST SOFTWARE LIST FOR SMALL BUSINESS

TrustRadius Marketing

Recognizing the best software products based on their customer satisfaction, performance via reviews, and small business market fit. The first-ever, TrustRadius Best Software List celebrates products that support the evolution of self-serve buyers by sourcing and using customer reviews. Best Software for Small Business. LEARN MORE.