Remove aging cross-sell
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How Marketers Should Think About Customer Marketing in the Engagement Economy

Adobe Experience Cloud Blog

This starts with acquisition—the kind of outreach that you and a majority of marketers are probably already comfortable with—but from there encompasses adoption, cross-sell, and advocacy. Cross-Sell Takes On More Importance. Retention Marketing Is Outdated. So what can you do? It’s a complete misnomer.

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How to Increase Average Order Value in eCommerce

seo.co

And if you look at this number in comparison to the number of people in the world over the age of 18, it means more than 36 percent of people on the planet are online shoppers. The ecommerce industry is healthier than it’s ever been. It’s estimated that there will be 2.14 billion global online consumers by the end of 2021. You get the idea.).

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10 questions to ask when auditing your email program

Martech

I’m talking about a welcome program, transactional emails like abandonment, purchase, loyalty, repurchasing and reactivation. Back in January 2018, I wrote a MarTech column with advice I give clients when the fiscal year is young. . I suggested you take some time off to plan your marketing strategy for the coming year.

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Building Your Brand’s Omnichannel Customer Experience

Sharpspring

With customer expectations for seamless service in the digital age continuing to rise, how can you ensure that you’re offering the best possible experience on every channel? Omnichannel customer experience is a marketing and selling model designed for the digital age. Omnichannel vs. Multichannel. Imagine a store in your area.