SmartBug Media

APRIL 11, 2023

With this handy tool in your digital marketing kit, you can drive up customer loyalty, retention, and revenue like never before. This means finding a balance in frequency, personalization, and segmentation to tailor your messages to their unique needs and interests. Jessica, we just added new arrivals! You're in luck!

Urgency Marketing 98

Urgency Marketing Opt-out Opt-in Ad Frequency 98

Vision6

AUGUST 7, 2023

In our dynamic business landscape, organisations must continue discovering new ways to move past one-size-fits-all email marketing strategies to engage with their audience effectively. In this article, we’ll delve into email marketing segmentation strategies, how to segment email lists, and best practices to follow.

Segmentation 52

Segmentation Terms and Conditions Allocation Ad Frequency 52

Vision6

APRIL 25, 2023

Implementing an onboarding email series creates connection, loyalty, increases credibility and improves results. Check out our guide on how to tranform your welcome emails into an extremely influential and profitable marketing tactic. Welcome emails are an essential component of your email marketing strategy.

Best Practices 98

Best Practices Godaddy CAN-SPAM Urgency Marketing 98

Act-On

OCTOBER 6, 2023

Though many people have now grown up with SMS technology at their fingertips, it is only recently evolving as a key part of marketing and communication strategies for both B2B and B2C businesses. If you have the right strategies, content and timing in place, this immediately can work in your favor for automated SMS marketing.

SMS 181

SMS Advertising Mediums Work Management Marketing Management 181

Adobe Experience Cloud Blog

JULY 10, 2014

If a mobile app is part of your marketing mix, it’s critical to establish a strong path to conversion — one that users will adopt within the first few weeks. Use this prime real estate to guide the customer through your app’s top features, and to demonstrate the value of opting into push notifications. Create an account today!”

Mobile Marketing 48

Mobile Marketing Word of Mouth Ad Frequency Urgency Marketing 48

Litmus

MARCH 15, 2024

We’ve been encouraging marketers to focus on developing a strategy to wean their media plans and martech stack off third-party (3P) cookies for some time (and we still are!) Here’s a closer look at what the potential loss of third-party cookies really represents, and actionable steps marketers can take now to respond.

Work Management 103

Work Management Privacy Protection Marketing Management Privacy 103

Valasys

NOVEMBER 5, 2018

Finding the right target to sell to is as important as actually selling to them and due to this it is important that lead generation becomes a vital part of your digital marketing strategy. The landing page has the sole purpose of converting website visitors or to collect information which will then be used for marketing and sales purposes.

Lead Generation 53

Lead Generation Paid Content Lead Scoring Lead Ranking 53