Vidyard

MARCH 23, 2021

These can range from video ads for your business to promotion for something your company is doing (such as a new product or a sale) to topical social videos to timely video content that’s seasonal, aligns with a holiday, or hops on a trend. Second, there are campaign videos, which usually run for a shorter period of time.

Enterprise Management 116

Enterprise Management Work Management Video Marketing Marketing & Strategy 116

Vidyard

OCTOBER 27, 2019

Some common video goals include: Brand Awareness —typically measured using brand recall and recognition, frequency/quality of mentions, or video views. Sample Video Production Timeline. Inbound marketing campaigns. Outbound email marketing campaigns. For particularly complex projects, allow 10 to 13 weeks.

Enterprise Management 83

Enterprise Management Video Marketing Marketing & Strategy Marketing Strategy 83

Hubspot

JANUARY 14, 2013

Are you ready to build your dream team of inbound marketers? Hiring inbound marketers is a fairly new priority for businesses as they stray from traditional marketing to more inbound-driven, web-based tactics. Just recognizing that you need to invest in inbound marketing is step one.

Paid Search Agency 28

Paid Search Agency Work Management Marketing Management Planning 28

Hubspot

SEPTEMBER 29, 2014

It starts with audience research, and is built on determining the best form of content, creating a pattern of frequency, tailoring the style to your audience, and focusing on keywords your audience searches for online. Adding infographics and a strong visual push in your content is also important, depending on your audience.

Traffic 28

Traffic Webinar Metrics Organization Buyer Personas 28

Single Grain

NOVEMBER 16, 2023

Here is a sample of a SaaS customer journey map: Identify Touch Points : Pinpoint the various touch points where your audience interacts with your brand, from the initial discovery to ongoing usage. Content Types and Frequency : Analyze the types of content your competitors are creating.

Paid Content 98

Paid Content Enterprise Management Webinar Metrics Work Management 98

Hubspot

JULY 21, 2015

That is to say you're about to dive into a pretty in-depth post (that's a nice way of saying "long") about content marketing, one which you may want to bookmark to read later. So you've seen some content marketing team structures and the different job titles you might hire for. We require work samples to apply for this position.).

Top of Funnel 28

Top of Funnel Marketing Budget Paid Content Work Management 28