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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Curious about where things are heading? Covering everything from the nitty-gritty of content marketing to the expansive world of digital ads, these stats are your compass to navigate the marketing seas. DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO.

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PowerViews with Trip Kucera: Best Practices & Surprising Trends

ViewPoint

Trip is also an author, a speaker, and a blogger. Click to start video at this point —Asked about what marketing trend he’s found surprising in the last year, Trip immediately mentions the focus on and investment in video-based marketing. Video Marketing - A Surprising Trend. ” The Role of Social Media.

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Social Pros 27 – Jeremiah Owyang and Rebecca Lieb

Convince & Convert

I read an overly detailed article on grantland.com about, if you were choosing the all-time dream team from the 1992 official dream team and this year’s team, basically Patrick Ewing and Chris Paul were the last two cut. Jay : Well, just about anything published on grantland.com is about my favorite thing ever.

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No. 4 Trend: What Fringe Social Media Platforms Are Worth Your Time in 2016?

Content Standard

The funny thing about this shift is that social media has always been important, but the way we look at these networks has been upended. RBC Capital Markets also found that 41 percent of brand marketers were interested in investing more ad dollars into Pinterest campaigns, and 36 percent were interested in Snapchat marketing.

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No. 4 Trend: What Fringe Social Media Platforms Are Worth Your Time in 2016?

Content Standard

The funny thing about this shift is that social media has always been important, but the way we look at these networks has been upended. RBC Capital Markets also found that 41 percent of brand marketers were interested in investing more ad dollars into Pinterest campaigns, and 36 percent were interested in Snapchat marketing.

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CMO Coffee Talk with Play Bigger – Recap and Q&A, as seen on PlayBigger

6sense

Play Bigger’s Dave Peterson was the special guest on a popular weekly live broadcast called CMO Coffee Talk (which airs live at 8am on both the East and West coasts), hosted by 6sense and Heinz Marketing. The discussion with Dave, Latane, and Matt provides plenty of valuable tips and tangible examples for budding category designers and CMOs.

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The Time-Crunched Marketer's Guide to Creating Lead-Gen Offers

Hubspot

You know, something worth redeeming in exchange for their contact information. But let's say leads that find HubSpot via search terms related to SEO and download content about SEO convert at an extremely high rate -- that'd be an excellent topic to select for a blog bundle offer! So what's a time-crunched marketer to do?