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Intent Data is a superpower. Here’s why.

Zoominfo

Imagine, however, that on top of having access to a universe of sales and marketing data, you could sift through it all quickly to zero in on just those in-market prospects on the hunt for a solution like yours — actively doing more research online for a problem that you can solve. But how does ZoomInfo Intent work?

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First-Party, Second-Party, Third-Party Intent Data: Exploring the Differences

Inbox Insight

With 99% of marketers leveraging intent data to some extent within their marketing strategy, it’s evident that intent data is an invaluable tool for demand generation. How are B2B marketers sourcing intent data? This can significantly increase your market exposure and expand your reach.

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Intent Data is a Superpower. Here’s Why

Zoominfo

Imagine, however, that on top of having access to a universe of sales and marketing data, you could sift through it all quickly to zero in on just those in-market prospects on the hunt for a solution like yours — actively doing more research online for a problem that you can solve. That’d be something.

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Content + Intent Data: The Rise of First-Party Data

Content4Demand

We recently gathered 10 intent data experts and power users and collected their tips and insights in The Content + Data Connection: 10 Top Marketing Executives Explore the Rewards of Integrating Intent Data into Content Strategies. How does the elimination of third-party cookies change the content marketing landscape?

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First Party vs. Third Party Intent Data: Which is Best for Demand Generation?

Inbox Insight

With 99% of marketers leveraging intent data to some extent within their marketing strategy, it’s evident that intent data is an invaluable tool for demand generation. How are B2B marketers sourcing intent data? Source – Inside Intent Data: Unlocking Demand Generation Results.

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How Buying Signals Rise from Layers of Data

Zoominfo

Savvy sales reps and marketers can take this approach to engage with leads earlier and stay ahead of their competitors. Buying Intent Reveal Interests Buying signals in their various forms uncover patterns and interests that indicate a company is researching a product purchase.

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Can Intent Data Hyper-personalize Your 4.5B Homepages?

Aberdeen

He used that same rich data for streamlining and personalizing activation emails. emails to activated users.). Hyper-personalization with Buyer Intent Data. It is the most accurate way to predict who is currently in-market and what technologies they’re considering. Where does that leave us?