Dun & Bradstreet Unveil Proprietary Buyer Intent
Valasys
FEBRUARY 25, 2020
On the 24 th of February 2020, Dun & Bradstreet unveiled proprietary buyer intent, D&B Buyer Intent. The tool has been designed to increase the ROI of B2B marketing teams. Michael Bird further added that the basic intent signals only imply interest and doesn’t essentially imply the intent to buy.
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