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Why we care about AR and VR: A guide for marketers

Martech

It helps bridge the gap between the digital and the physical world by overlaying digital elements in our immediate environment. billion by 2028 at a CAGR of 48.6%. Unlike AR, which combines digital elements with our real surroundings, VR offers a virtual replacement for our physical environment. What is virtual reality?

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Building an ESG Strategy? Don’t Miss These 5 Blind Spots

Salesforce Marketing Cloud

How an ESG strategy helps your business Focusing on sustainability helps not only the environment, but your bottom line. This provides even further incentive for organizations to get on board and make the tough decisions for our environment. Learn how you can make the business case for an ESG strategy in our latest guide.

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25 Stats That Prove Why Workplaces Need to Embrace Diversity

Hubspot

As a legally blind person who's held roles that involve editing, design, and highly visual tasks, I thought I had it easier than a lot of other visually impaired people in my field. This number is expected to rise to over 25% by 2028. To learn more about how to cultivate an inclusive work environment, check out this helpful blog post.

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Top 5 AI Marketing Tools

Anyword

The demand for AI-based marketing technology is currently about 12 billion USD , and that figure is projected to grow by more than 30% each year to reach 108 billion USD in 2028. Here’s a look at the top five areas where AI is supporting marketing efforts, as well as some of the leading companies in each field. AI Copywriting Tools.