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Amplifying Back-to-School Strategies with Retail Media

Choozle

Advertisers need to leverage the power of retail media and data, platforms, and solutions that enable brands to reach shoppers across different channels and devices using insights from retailers’ first-party data to capture a share of this lucrative market. in 2022 and is projected to reach $189.7B

Media 52
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Why the time is right for augmented reality (AR) in marketing

ClickZ

Gen Z is already using AR on a regular basis through filters and lenses on popular platforms such as Snapchat, Instagram and Tik Tok, while Google is integrating AR into mobile search, starting with its popular 3D animals feature. With 100 times the bandwidth of 4G, 5G will enable ultra-low latency and the ultimate connectivity of devices.

Planning 145
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Top 5 AI Marketing Tools

Anyword

The demand for AI-based marketing technology is currently about 12 billion USD , and that figure is projected to grow by more than 30% each year to reach 108 billion USD in 2028. It also helps that, with the widespread use of mobile phones, AI will serve only the messages that are applicable because the target is in the right location.

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Top 100 Advertising Revenue Statistics to Inform Your Campaign

Single Grain

Keeping an eye on the latest internet advertising revenue statistics gives you an edge over your competitors. Online marketers need to stay updated about the latest marketing and internet advertising trends to minimize ad spend and maximize economic growth. Valve+Meter ) Digital advertising can raise brand recognition by 80%.

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12 Video Advertising Trends You Can’t Ignore in 2023

Single Grain

As we dive deeper into 2023, the rapid and relentless evolution of video advertising technology continues to astonish and challenge marketers. Our screens have become the epicenter of human interaction and commerce, ushering in an era where video advertising trends can make or break a marketing strategy.

Trends 52
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Hulu Advertising 101: A Guide to Running Streaming TV Ads

Single Grain

If I told you that you can advertise on TV with a budget of $500, you might not believe me. In this article, I will cover the basics of Hulu advertising 101 to help you understand how Hulu ads work and how you can create and run ads using the Hulu Ads Manager. It offers both live and on-demand TV and movies. Let's begin!

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Performance Optimization: Unlocking Potentials for D2C Growth on Shopify

Huptech Web

from 2021 to 2028, reaching $174.9 Ensuring your mobile-friendly experience expands your audience and delivers a consistent, enjoyable experience across devices. The conversion rate is important because it directly affects your advertisements’ return on investment (ROI). billion by 2025. Keep on reading!