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How purposeful branding is driving millennials and social entrepreneurship

Biznology

Contributing to the growing popularity of social entrepreneurship is the public’s hunger for superheroes fighting injustice, poverty, and other social evils. Today digital media quickly spreads stories about their intoxicating quests, with support often from celebrities, philanthropists, and increasingly funding agencies.

Branding 159
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The 4 Best PR Content Tactics for ESG Campaigns

Brandpoint

Environmental, Social and Governance (ESG) PR campaigns have been a major focus for many PR agencies and corporations this year, and sustainability messaging is trending to continue to grow. An IDC report from June 2022 stated that “ ESG business services spending will grow to $158 billion in 2025.

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Should You Hire Someone to Write a Press Release? The Pros & Cons

ClearVoice

Outsourcing press releases—and public relations in general—is quickly becoming a common practice in today’s business landscape. The global revenue of public relations companies is expected to hit $129 billion by 2025. And it’s only going to grow from there.

Press 52
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How Do PR and Content Marketing Work Together?

ClearVoice

But as online content continues to grow, making your content and brand stand out from other businesses requires an effective public relations or PR strategy. Let’s take a closer look at public relations and content marketing and discover how public relations support marketing efforts today. Orbit Media.

PR 105
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When Should You Publish Branded Content During Election Season?

Brandpoint

As public relations professionals and marketers, timing is always important. Elections seasons are contentious and take up more than just the political sections of news publications. And this is where sponsored content become relevant for PR agencies. I believe the winning move is to provide an escape from all the noise.

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Best Crypto PR Agency: Top 8 Choices for 2022

Single Grain

The blockchain market is expected to reach over $23 billion by 2023, and the Bitcoin price is speculated to hit $250,000 by 2025. That means that companies dealing with the following subjects require the help of PR firms to secure brand coverage in top crypto publications: Blockchain. 8 Best Crypto PR Agencies. Utility tokens.