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59 Female Marketing and Growth Experts You Should be Following

Hubspot

59 Female Marketing & Growth Influencers To Follow. Tiffany is a growth marketing consultant, international speaker, and founder of Flowjo.co. Majora is CEO of Majora Carter Group , and CEO of Startup Box. Jessica is the VP of Marketing at Notarize, Inc. , She won BetaBoston’s 25 Under 25 in 2015.

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AI in Marketing: The New Frontier

Conversica

He managed the One Voice Marketing project that expanded IBM’s marketing into 25 countries, including the first investment plan for IBM China and India. The project later became the Marketing Management System for all growth markets. Chief Marketing Officer, Conversica. Carl Landers. Kathryn Morrill.

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10 Most Popular B2B Lead Blog Posts of 2016

markempa

I interviewed Jill Rowley ( @jill_rowley ), Chief Evangelist and startup advisor for #SocialSelling. As a follow-up to this popular 2015 post, How to Use LinkedIn to Generate Leads , I interviewed Susan Tatum (@susanptatum) , Partner at The Conversion Company. Read about Five Ways to Immediately Boost Account-Based Marketing (ABM).

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Does your startup really need a CMO?

Envy

Originally posted on CIO Magazine : Many startups are in a mad rush to hire their CMO to take care of ‘marketing.’ Don’t feel pressured to hire a CMO just because other startups do, or because your investors want you to. Hiring the right people for your startup is necessary to bring your dream to life. Can you handle it?

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50 Content Marketing Influencers You Need To Follow

Atomic Reach

Patel is the co-founder of Webprofits, a growth marketing agency that has helped numerous companies enhance their marketing approach. In addition to his work with Webprofits, Patel is also a frequent blogger and shares his insights on growth marketing with readers on Forbes, The Wall Street Journal, and Entrepreneur Magazine.

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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script | B2B

Startups that kept PR in place in ‘23 will ‘come out of nowhere’ in ‘24 “PR investment by tech startups will bounce back in 2024, especially in the second half. There’s no point in building a reputation if the startup is facing an existential threat. This year, we saw in-house teams get downsized and agency budgets get reduced.

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30+ Women in Marketing Who You Needed to Follow Yesterday

Directive Agency

She is the founder of StoryFuel, serves on the board of the Native Advertising Institute and is a global influencer in content marketing. Before starting her company, she was the first editor of branded content at The New York Times where she won the Best Native Advertising Execution OMNA Award in 2014 and 2015. Maria Pergolino.