KoMarketing Associates

DECEMBER 9, 2014

Consider the following: 93% of B2B marketers use content marketing ( Content Marketing Institute ). 82% of marketers who blog see a positive ROI for their inbound marketing ( HubSpot ). 70% of B2B marketers are creating more content than they did one year ago ( Content Marketing Institute ).

Marketing Budget Creation 120

Marketing Budget Creation Curation Budget Programs Content 120

Choozle

MARCH 20, 2024

Remarkably, in 2024 99% of US households now have at least one streaming service subscription, a notable jump from the 52% reported in 2015. A cost-effective choice for businesses looking to optimize their marketing budget. Fast forward to 2023, and that number has surged to approximately 1.8

Advertising Agencies 73

Advertising Agencies Advertisements Advertising Allocation 73

Webbiquity

FEBRUARY 16, 2016

These changes are affecting tactics, budgets, messaging, and metrics as illustrated in the compilation of B2B marketing facts and statistics below. B2B marketing budgets are shifting to digital and social. Overall, B2B marketing budgets are expected to increase, on average, by about 5% in the coming year.

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110

NuSpark Consulting

JANUARY 11, 2013

Small businesses can accomplish this without over-committing their marketing budget to a massive commercial shoot. According to Cisco, 85% of all video traffic in 2015 will be video, and all mobile networks will eventually be equipped to handle video calls. There are staggering statistics to support these trends.

Mobile Marketing 100

Mobile Marketing Paid Search Agency Advertising Agencies Video Marketing 100

Hubspot

MARCH 21, 2017

In 2015 alone, eMarketer found that display ads cost companies $4.6 My company recently worked with a large brand that was so disillusioned with the ambiguity tied up in paid media that it elected to pull its entire seven-figure marketing budget, discount its product, and instead sink money into channel partnerships and slotting fees.

Advertising Agencies 76

Advertising Agencies Paid Search Agency Ad Agencies Advertisements 76

QuanticMind

NOVEMBER 16, 2016

So, the key to navigating these challenges is to understand where the future of marketing is headed. According to a 2015 survey by Kahuna , only 10% of marketers reported having the tools necessary to deliver a personalized marketing experience that reaches prospects regardless of whichever channels they use.

Advertisements 40

Advertisements Advertising Trends Marketing Budget 40

Content Standard

AUGUST 26, 2015

As brand marketers, we’re gearing up for our Q4 overviews, where we lay forth our 2016 budgets and plans and hope neither gets torn apart too much. Content strategy has undeniably earned its place in enterprise marketing budgets this year. Amplification. That number will rise in 2016.

Budget Programs 40

Budget Programs Planning Marketing Budget Creation Trends 40