Millennials vs. Gen Z: How Are They Different?
Salesforce Marketing Cloud
SEPTEMBER 14, 2022
Due to inflation, 22% of them are buying more secondhand products rather than buying new products, as compared to 19% of Millennials. 48% of Millennials visit stores to get merchandise immediately compared to 39% of Gen Z. 76% of Gen Z prefer convenience over brand compared to 70% of Millennials.
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