Hubspot

NOVEMBER 17, 2011

A recent study released by the Hinge Research Institute revealed a remarkable correlation between profitability and online lead generation among professional services firms. Businesses who predominantly leveraged inbound methods observed a 62% lower cost per lead than outbound companies. Connect with HubSpot :

Online Lead Generation 28

Online Lead Generation Lead Generation Paid Search Agency Banner Ads 28

Hubspot

APRIL 8, 2011

Ten years later, in 2009, he began to notice a shift in the way companies were spending their marketing dollars. He saw an opportunity to adapt to the future of online marketing and transform his business. As an agency or marketing services company, what value-add services do you provide to your clients on an on-going basis?

Paid Search Agency 28

Paid Search Agency Advertising Agencies Ad Agencies Online Marketing 28

The Effective Marketer

APRIL 29, 2009

Put together a well documented webinar process Now that you have the tools in place, you should think carefully about the procedure to be followed for webinars, especially for the marketing webinars where multiple attendees are involved. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Marketing Automation Services 100

Marketing Automation Services Webinar Metrics Budget Programs Work Management 100

Marketing Insider Group

MAY 12, 2010

Social media is hot mainly because it is new news to lots of folks in marketing and across our organizations that “the customer is indeed in charge”. Online lead generation is one of the best ways to identify customers early in the journey and produce a solid and predictable return on investment. Why is this important?

Lead Generation 100

Lead Generation Sales Management Lead Ranking ROI 100

Webbiquity

JANUARY 17, 2011

In response, B2B spending on social media is expected to rise 67% over the next three years, with digital and online marketing spending predicted to increase 64%. B2B Marketing: Red-Headed Step-Child of SEM World? Old Spice and Skittles aside, online marketing isn’t just for B2C types as this post makes clear.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Online Marketing Institute

MARCH 13, 2011

Although it may not always yield completed data such as the actual visitors name and title if coupled with a data append and lead qualification service, these can be great ways for sourcing more leads which can be nurtured and then developed into actionable business leads. Numerous for everything.

Sales Qualified Leads 40

Sales Qualified Leads ReadyContacts High Quality Lead netFactor 40