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26 Google Webmaster Tools Videos Addressing Common B2B Link Building Questions

KoMarketing Associates

Does PageRank Flow Through Image Links? Created: November 27, 2012. Popularity versus PageRank (or reputation) are separate but related discussions that can collectively impact search results but also may not have direct influence. Created: February 23, 2011. Does PageRank Flow Through Image Links? October 9, 2012.

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Algorithm Updates: Common Questions & What You Should Know

KoMarketing Associates

Google PageRank & Algorithm Updates – Search Engine Roundtable. If we look at the last few big algorithm adjustments, there were some strategy changes necessary: Panda – Panda was initially rolled out in 2011 with updates continuing through last week (Panda 4.0 Algorithms – Google Inside Search. launched May 20 th ).

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The Biggest SEO Blunders of All Time

Hubspot

Spoiler alert: The worst that could happen is Google lands a direct hit on your search rankings with a flying roundhouse kick, your PageRank drops to 0, and you eventually get featured in a blog post (like this one) that''s filled with examples of companies that broke the rules and paid the price. billion in 2011. Toys R Us pays $5.1

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The History of the Google Algorithm

ClearVoice

This article will chronicle the history of Google algorithm updates from PageRank to modern day. When Google launched in 1998 , it used an algorithm called PageRank. According to Google , PageRank operated “by counting the number and quality of links to a page to determine a rough estimate of how important the website is. .”

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How to Use Link Building for Improving SEO

seo.co

Building links on more prominent, important pages can help you squeeze more PageRank flow out of every link you build. Before Google’s Panda algorithm in 2011 (and then Google’s Penguin algorithm in 2012), anchor text manipulation was rampant because it worked so damn well. Focus your inbound links on key pages.

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A Brief History of Search & SEO

Hubspot

It was in that same paper that Page and Brin first mentioned PageRank, the technology that Google uses to help rank search results based on quality, and not keywords alone. That’s partially because PageRank was based on the number of inbound links to a given page -- the more of those, the higher the ranking. 2012: Along came a penguin.

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Top 5 Mistakes to Avoid on Your Company Blog

Online Marketing Institute

To embrace them to their fullest: Don’t be afraid to link out: “Many business blogs get so carried away with minimizing PageRank leakage that they end up stifling their blog’s narrative potential,&# says Rohin Guha, a community manager at online marketing firm Blue Phoenix Media. May 12th - 14th, 2011. b2bmarketing