2009 RSS Segmentation Trade Show 
The Effective Marketer
JANUARY 13, 2011
Work your way through the list above and start playing with content personalization, even if only for a small segment of your database. You can follow any responses to this entry through the RSS 2.0 The lesson? It will likely pay off handsomely. The report has more interesting stuff and I suggest you spend a few minutes reading it.
The Effective Marketer
MARCH 10, 2011
Market Segmentation And here is worth pausing for a moment. We sometimes tend to bundle all of the vendors into one big basket, because a search for marketing software solutions will show more results than you would care to browse and the sales literature of most of them will make you think they all do very similar things.
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The Effective Marketer
DECEMBER 8, 2010
In it they show how automatically sending email based on triggers is more effective than allowing subscribers to specify email preferences. You can follow any responses to this entry through the RSS 2.0 As always, you have to take all of this with a grain of salt. You can leave a response , or trackback from your own site.
The Effective Marketer
FEBRUARY 15, 2010
Analyze the results you get by segment (geography, products purchased, industry targeted, job titles, etc.) and start fine tuning the message, email design, subject line, date and time sent, and other relevant variables to each segment and you will start creating your own baseline. Like Be the first to like this post.
Online Marketing Institute
NOVEMBER 1, 2010
April 30, 2009 — Laura Ramos Email, Search, and Direct Mail Deliver Results Over Time I am very appreciative to Roy Young and Ann Handley at MarketingProfs for partnering with Forrester and me on the B2B marketing budget trends and effectiveness survey. Pattie McBride Says: June 29, 2009 at 1:31 PM Enjoyed the Blog!
Adobe Experience Cloud Blog
JULY 7, 2010
First it was spam, then RSS, then blogs, then mobile, then social networks… now youth. This means email marketers must rely on smart segmentation, intelligent content strategy and the discipline to match message cadence to the needs of different subscribers. . It could be subject lines segmented by job title or past purchase.
Online Marketing Institute
JULY 31, 2012
RSS Feeds. --> --> Bookmark FOLIOMag.com. 2009 Eddie and Ozzie Awards Winners. Tool: Adobe Sitecatalyst URL: Omniture.com/sitecatalyst What it does: Segments traffic to determine “high-value” Web visitors and offers real-time analytics. Fashion Shows. Trade Show. MediaPRO Community. SEARCH FOLIO: Search.
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