article thumbnail

17 Compelling And Highly Usable B2B Marketing Statistics

Adobe Experience Cloud Blog

Online accounted for 7% of the B2B marketing mix in 2008. Source : AMR International B2B Online Marketing Assessment and Forecast to 2013. US business-to-business (B2B) advertising and marketing spending will increase by 0.8% This is set to reach 12% by 2013. this year, to $129 billion. Source : Technorati.

article thumbnail

Brand and Demand Convergence Required

Adobe Experience Cloud Blog

To put the power of convergence into perspective, simply imagine all of your marketing activities on the web converging simultaneously on your prospects to inform and influence their perception of your brand. The evolution of online marketing has proven that having a consistent brand convergence is essential.

Demand 48
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

Mac McIntosh's Sales Lead Insights: A B2B marketing Blog. Marketo's Modern B2B Marketing. Content Strategy: The Future of Marketing (via Joe Pulizzi with Christine Halvorson). B2B Marketing Fundamentals Don't Change. Marketing and Sales Alignment – Marketo eBook (New!). in January 2008.

article thumbnail

Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

Or disagree with the list…) On the other side, I see solutions more oriented toward marketing and enabling a “pull” model, one focused on letting prospects engage at their own pace. I would put the lead management automation crop here: Eloqua, Loopfuse, Manticore Technologies, Market2Lead, Marketo, and Vtrenz. Would love to get your $.02.

article thumbnail

Top 50 SEO & Marketing Blogs & Influencers for 2022

seo.co

In addition to providing the latest news, information, and ideas on social media and social marketing, Social Media Examiner hosts the Social Media Marketing podcast and a couple of different industry-leading events/conferences throughout the year. TopRank Marketing Blog. TopRank is a renowned online marketing consulting firm.

SEO 98
article thumbnail

The Top 50 SEO and Internet Marketing Blogs, Websites, and Social Accounts

seo.co

In addition to providing the latest news, information, and ideas on social media and social marketing, Social Media Examiner hosts the Social Media Marketing podcast and a couple of different industry-leading events/conferences throughout the year. TopRank Marketing Blog. TopRank is a renowned online marketing consulting firm.

article thumbnail

ClickInsights: How can B2B marketers use content effectively for demand generation?

Ambal's Amusings

Mac McIntosh's Sales Lead Insights: A B2B marketing Blog. Marketo's Modern B2B Marketing. Content Strategy: The Future of Marketing (via Joe Pulizzi with Christine Halvorson). B2B Marketing Fundamentals Don't Change. Eccolo Media 2008 B2B Technology Collateral Survey. Rebel Brown's blog Phoenix Rising.