Oktopost

APRIL 8, 2021

.” At the end of the day, we have the same intentions as the social networks – to keep our audience engaged. Creating engaging content that works with the network algorithms will keep you on top of the game, providing higher engagement, and overall ROI from social. . P2P over B2B.

Social Media 105

Social Media Practices Media Best Practices 105

Content Standard

AUGUST 23, 2018

In resisting a $3 billion acquisition offer from Facebook—and, according to TechCrunch , a $30 billion purchasing offer last year from Google—the company’s behaviors signal that its product isn’t something to be folded into a larger brand. Rather, its product is the brand. Image attribution: Isaiah McClean.

Advertising Agencies 40

Advertising Agencies P2P Paid Search Agency Multi-Channel 40

Industrial Marketing Today

APRIL 23, 2012

Call it P2P (Person-to-Person) marketing if you will. These stories are not just about technical and environmental challenges overcome but also about how their solutions were for the greater benefit of everyone. Here is a brilliant example of humanizing an industrial product with a healthy dose of humor. video from Fluke Corp.,

Peer-to-peer 60

Peer-to-peer Work Management Content Marketing Marketing Management 60

Single Grain

SEPTEMBER 30, 2020

When SaaS started, vendors focused on providing solutions that covered various industries (also known as horizontal SaaS ). However, in the last few years, there has been a surge in vertical SaaS companies, which create solutions that are catered to niche industries. As with any product, constant use ensures its regular evolution.

Verticals 128

Verticals Enterprise Management Work Management Marketing Management 128

Webbiquity

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results.

Social Media 100

Social Media Social Marketing Work Management Media 100

Buzz Marketing for Technology

JUNE 27, 2008

And, while some executives may be impatient and disenchanted with the return on their KM investment to date, they still appreciate Druckers argument that improving front-line worker productivity is "the greatest challenge of the 21st century" -- that the answer isnt to do as much with less investment, but to do much more with more.

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100

Single Grain

SEPTEMBER 16, 2022

These social networks enticed users to engage in specific actions and content creation, including recommendations and referrals – from convincing us to share photos online with particular friend groups to entrusting our homes to unknown travelers on Airbnb and even getting into a stranger’s car with Uber. social network websites.

Marketing AI 29

Marketing AI Web 2.0 Paid Content Peer-to-peer 29