The Point

SEPTEMBER 6, 2011

First, the company invested in Marketo , a leading marketing automation platform that integrated well with the company’s CRM system, Salesforce.com. After interviewing a number of firms, they hired Spear Marketing Group , a Marketo solutions partner and a full-service agency known for its work in both demand generation and lead management.

Lead Nurturing 100

Lead Nurturing Lead Scoring Sales Qualified Leads Lead Ranking 100

Act-On

OCTOBER 2, 2023

This could include standard alerts and notifications, promotional texts sent to a targeted segment of your audience, or even behaviorally triggered SMS messages that you send after a client or lead takes a specific action. Marketing automation in financial services can help address the sector’s unique marketing challenges.

Marketing Automation Services 192

Marketing Automation Services Marketing Management Marketing Automation Service 192

Contify

NOVEMBER 18, 2018

A Google alert is simple to set up — just search a keyword, click on ‘create alert’ and — voila — we’ve got a new Google Alert. Google will start sending email alerts whenever it finds updates matching our keyword on the web. It is one of the most popular services for tracking the Internet. Most professionals use or have used it at some point.

Work Management 60

Work Management Google CMS Development Enterprise Management 60

Contify

JANUARY 16, 2018

we’ve got a new Google Alert. Google will start sending email alerts whenever it finds updates matching our keyword on the web. It is one of the most popular services for tracking the Internet. Most professionals use or have used it at some point. However, it falls short of meeting the expectations of many professionals.

Work Management 40

Work Management Google CMS Development Enterprise Management 40

Convince & Convert

JUNE 3, 2010

And he wasn’t the only one in tears in Detroit today when Armando Galarraga delivered the lineup card before the game, triggering a cathartic standing ovation at Comerica Park. We may be the least vindictive, grudge-holding society ever. Even in the worst of times, a simple, straightforward apology and genuine remorse can make us cry.

Social Media 156

Social Media Media PR Webinar Metrics 156

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Convince & Convert

SEPTEMBER 21, 2010

But I get a lot of questions about why I like particular tools better than others and how I decide to use which, so here’s a summary of my thought process that I hope will help you make a similar decision for your client or your organization. First – What are the objectives? What questions are you trying to answer? What about you?

Social Media 155

Social Media Media Paid Content Work Management 155