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You’re doing SEO wrong: it’s all about authority

Biznology

Domain authority is not a new concept, it’s been a staple of good SEO for a long time. For example, I wrote the following in 2010: PageRank is designed to ensure that the most relevant, authoritative sites are listed at the top of search results. Audience, Relevance, and Search: Targeting Web Audiences With Relevant Content , p.

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Social business, the forest and the garden: Your intranet is not the Internet

Biznology

Vendors of enterprise software naturally followed suit and came up with a number of corporate solutions to mimic the capabilities of those popular online services. The concept of a long tail is very relevant there. However, often the results observed inside the firewall were disappointing.

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Glossary: 24 SEO Terms Marketers Should Know

Hubspot

A link from another site will improve your SEO, especially if that site has a high PageRank. Long tail keyword - An uncommon or rarely used keyword. Small businesses should consider targeting long tail keywords. Long tail keyword - An uncommon or rarely used keyword.

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40 Essential SEO Terms Marketers Should Know [Glossary]

Hubspot

A link from another site will improve your SEO, especially if that site has a high PageRank. Long Tail Keyword - An uncommon or infrequently searched keyword, typically with two or more words in the phrase. Common keywords such as 'software' are more competitive, and very hard to rank high for them in search.

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The Four Rhinos of Bad SEO Tactics: What Has to Go for Good

ClearVoice

Based in the United Kingdom, Dan McCarthy is the co-founder of Zeno Assessment Software and CEO of Verax Consulting. Keywords have long been the focus of many digital marketers. Google’s Link schemes documentation tells you everything you need to know, but here’s a quick snapshot: Don’t buy or sell links that pass PageRank.

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Why a Keyword Strategy Is Important for SEO and B2B Marketing

Directive Agency

For example, if your business sells software for eCommerce, your keywords would focus on that. Your concept might sound something like this: “the best software for B2B marketing and eCommerce.” These keyword phrases are professionally known as “long tail keywords.” Long Tail Keywords.

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

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