Ambal's Amusings

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ClickInsights: What was your "Aha" moment in 2010? - Part 1

Ambal's Amusings

Prior to this year, my perception of Twitter was that of a useless text-messaging medium designed to send friends obscure personal information. The same week, another person called and asked permission to distribute a section of my paper as part of a university workshop. Providing links to this content via Twitter and LinkedIn.

Paper 100
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ClickInsights: What was your "Aha" moment in 2009? - Part 1

Ambal's Amusings

Prior to this year, my perception of Twitter was that of a useless text-messaging medium designed to send friends obscure personal information. The same week, another person called and asked permission to distribute a section of my paper as part of a university workshop. Providing links to this content via Twitter and LinkedIn.

Paper 100
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ClickInsights: 3 important components that will make a great case study

Ambal's Amusings

LinkedIn Group – Success-Story Marketing Group. Join LinkedIn Group – Success-Story Marketing Group for discussions about all things related to using customer stories in sales and marketing. Even better, use quotes from more than one person and layer them throughout your paper. Get Customers. Jonathan Kranz.

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ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

LinkedIn Groups and Answers can give you a quick read on viewpoints. We brainstorm together, share expertise and lessons learned, offer recommendations for new contacts, marketing and sales approaches, speaking and book writing, personal learning and more. Google alerts pull a wide variety of information to you. Rebel Brown Recommends.

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ClickLaunch: Jonathan Kantor's Crafting White Paper 2.0

Ambal's Amusings

Each person in The White Paper Company has an extensive enterprise business background and serves as an independent contractor. Sites such as Twitter, Facebook, and LinkedIn, exemplified by short, quick, rich media messaging has reduced our attention spans and our ability to read large blocks of paragraph-oriented text.

Paper 100
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Social Media - Invest in relationships for the long run

Ambal's Amusings

Secondly, by the end of 2010 I foresee that at least 35000 people will have the words “social media” in their current job title on Linkedin. You’ll probably have to invest personal time to get things going but be assured there will lots of folks to choose from when you finally do get the budget to build a team.

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ClickInsights: How should case studies be used in marketing activities versus sales activities?

Ambal's Amusings

LinkedIn Group – Success-Story Marketing Group. Join LinkedIn Group – Success-Story Marketing Group for discussions about all things related to using customer stories in sales and marketing. LinkedIn Groups: Copywriting Success Summit and Success-Story Marketing. Jill Konrath's book Selling To Big Companies.